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I c       e about dressing experiences.

arr.

Hey! I'm Aakanksha, an empathy-first product designer.

Balancing big-picture thinking with close attention to detail, always with an eye on creating something valuable, impactful, and engaging for the people who will use it.

Refind

A retail solution to enhance the thrifting experience achieving 90% success rate.

AI | RETAIL TECH | B2C

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Feel The Stars

A meditation app linking zodiac insights to daily habits with a 95% success rate.

HABIT FORMING | GAMIFICATION | WELLNESS

Gait Pro

A mobility aid app linked to a wearable device to monitor gait patterns for the physically impaired.

WEARABLE TECH | HEALTHCARE

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Dinoscape

An immersive website experience bringing dinosaurs to life for interactive learning.

IMMERSIVE AR | B2B

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Carmex Land

GAME DESIGN | E-COMMERCE | B2C

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PHMC Cedar Hospital

RESEARCH | HEALTHCARE

DESIGN PRINCIPLES

Empathy-First Design:

I prioritize understanding users' real needs and emotions. My goal is to create designs that resonate on a personal level and feel intuitive.

Aesthetics with Purpose:

My fashion and graphic design background sharpened my eye for detail and visual storytelling. I ensure every design element is beautiful and enhances clarity for a seamless user journey.

Adaptability and Open-Mindedness:

I stay flexible and open to new ideas, adapting to each project’s needs. I’m always ready to learn, pivot, and evolve as needed.

Collaborative Ideation:

I believe the best ideas come from open, inclusive brainstorming. I create spaces where a team's voice is valued and encouraged to contribute.

ABOUT ME

ABOUT ME

I’m an empathy-first designer with project experience across diverse industries, including B2B tech, Healthcare, Education, AI, and e-commerce/retail.

I'm Aakanksha, a Product Designer with 3+ years of experience in Product, UX/UI design, and UX research.

I care about dressing experiences that blend aesthetics with purpose, ensuring each design feels natural and impactful.

PS: Outside of design, I'm always looking for ways to get inspired or explore art through different mediums.

ABOUT ME

WHAT DRIVES ME?

I enjoy cooking, exploring museums, traveling, and immersing myself in different cultures.

Sipping a good cup of matcha in a cozy cafe helps me keep my creativity flowing.

Hiking and exploring nature are my kinds of meditation to keep me sane.

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What others are saying.

"I had the pleasure of teaching Aakanksha in the UX program at Thomas Jefferson University. Aakanksha is a highly empathetic designer whose work consistently reflects her deep understanding of user needs. She demonstrates a keen interest in trauma-informed research methods and facilitation, ensuring that the customer's voice is central to her storytelling. Her slide decks were visually stunning and powerfully engaging, captivating the audience with compelling narratives that truly resonate with users."

Mike Begley, UX Professor @ TJU

CONTACT
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